Category Archives: Optin Email

Spring (List) Cleaning

Spring is here, and it’s time to clean…your lists. If you are using your own house lists, do you have a periodic list cleaning regimen? When is the last time you deduped or applied address corrections? Old records can costs … Continue reading

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When Selects Can Save Thousands

At the age of 35, there is little reason to receive direct mail pieces offering AARP’s insurance plans, yet that’s exactly what came in the mail on Saturday. The would-be insurer (a well-known insurance company that shall remain nameless) spent … Continue reading

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Senders Could be Charged for AOL and Yahoo Recipients

AOL and Yahoo! have employed the CertifiedEmail services of Goodmail to filter spam from incoming email. Goodmail acts as a 3rd party certifier of acceptable email senders. In effect, they operate a whitelist of email senders whose messages are sent … Continue reading

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SIC Code Business Lists

Marigold now offers you the ability to search SIC codes and see the count of businesses available within the corresponding category. Our SIC code lookup tool allows you browse the code heirarchy, lookup a particular SIC code, or search on … Continue reading

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10 New Direct Marketing Lists

Marigold releases 10 new lists to the market: Wireless Cell Phone Subscribers A Mailing List Of Pet Owners A Mailing List of Business Credit Card Users A Mailing List of Automobile & Motorcycle Lovers A Mailing List of Mail Order … Continue reading

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Wireless Telecom Marketing

Marigold is happy to announce a hot new list property: Wireless Cell Phone Subscribers. Each subscriber has opted in to receive postal, email, and even Text Messaging offers. The Marigold Wireless Cell Phone Subscribers file provides an ideal demographic for … Continue reading

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Marigold Releases 12 New List Properties

This week Marigold releases a record 12 new datacards! Over the last several months, Marigold has increased it’s inventory of list properties, and it seems that the rate of adding new lists will only accelerate. Each list has generated interest … Continue reading

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